Chiropractic Marketing Tip 2

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As many of the chiropractic dr's out there know the key to marketing in your chiropractic office is not quantity it is quality. I could spend 10,000 with not problem and get a minute amount of patients. Chiropractors of market improperly thinking if they spend they receive. I suggest in turn use what you have to get more patients and save the coin

Here is some food for thought. If you are a great Dr technique wise but are not getting new patient referrals into you office from existing patients you might have a ascetic issue. Lets go over a check lists.

1) What do the posters on the wall of your practice look like? Are they dirty? when was the last time you re-arranged them? Are they in frames (they should be)

2) How often does your cleaning staff come it should be a minimum of once two weeks. The worst thing is to smell a stinky office when you talk in the door.

3) How clean is your bathroom? I actually have people hold it till they get to my bathroom because it is sparling clean with marble floors, bronze fixtures and real lush towels. You are a DR of chiropractic a basic necessity is cleanliness.

4) How clean are you? Seems simple enough however I can not tell you the number of times I have gone into a chiropractors office to evaluate them and they were not dressed in a professional attire and did not shave that morning.

5)How old is the paint in your office? I recommend painting at least ever 5 yrs.

6) Do you have wholes in your walls of your practice? You should have absolutely NO holes the walls of your practice. Here is a crucial Marketing rule is for every hole you have insight to the patients larger than a baseball you are losing tons of patients every month. Fixing these problems should be a number one priority.

6) This is most important chiropractic posters and awards have serious marketing implications. Wall posters talk to everyone who walks by, so make sure that each and ever poster on your wall is sending a 100% absolutely clear message. Chiropractic Marketing is a art form take one step each day and by the end of the year your practice will be 365% more marketable

Sincerely,
Dr Chiropractic

 

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